Behance is the most popular website for creatives to show off their work. Naturally, showcasing your portfolio on a site like Behance is one of the most effective ways to promote your skills and talent.
Here are three killer steps in getting your work noticed on Behance. (Long Term)
01. Highlighting the work and Project details
Be creative with how you display your work!
A common missed opportunity when using Behance is uploading a single image into your project to represent your work.
You have to think of your projects as advertisements, and you’re selling you. Present the work like you would for a job interview in a creative and professional way.
Since you can't physically show visitors your work try to include enough detailed images to give them a sense of what it would be like to hold it in their hands.
Remember, the length is key. You don’t want your project to be too short or too long. Behance recommends a range of six to 20 images without duplicates that are a nice size and clean of watermarks that could detract from the work.
02. Choose a cover image
When deciding on a cover image to represent your project, remember that it will be this image that entices the viewer to click on your work. In general, it’s a good idea to stay away from using text in your cover images unless your project is about typography.
A text cover may not be a good way to draw people in if say you’re a photographer highlighting your latest photoshoot. Let the work speak for itself. Your cover image should leave your visitors wanting more.
03 Create some buzz
Another often overlooked aspect of creating a project on Behance is promoting it. Once your project has been published, try and create some buzz around it. Built into the “Public Project” section of your Behance portfolio is a ‘Promote Project’ button that will allow you to send out a notification about your project to Twitter, Facebook, and LinkedIn at the same time.
SELECTING YOUR BEST WORK
Your Behance portfolio is most effective as a series of projects: one project per Behance page. If you don’t have much work to show, you could bundle many projects into a single Behance page. A Behance page shouldn’t display all of your work. It’s best to keep it short and sweet, selecting only your best pieces. I recommend selecting, at least, five pieces for a single Behance page.
Remember, it’s better to have a portfolio where you show a few of your best projects that are stunning. Showing many average projects would not be as attractive. The quality of your portfolio is only as good as your weakest project.
There are no guarantees that you make it into a featured or curated gallery. However, these 3 steps can not only improve your odds but are also helpful in making sure that you represent your work in the best possible light to anyone that might view your projects.
Check Out my Behance page: Here